BASF, the world’s leading chemical company participated in Paperex with a theme of “Combining Forces, Broadening Horizons”, BASF’s and showcased its comprehensive range of solutions. For the first time since BASF’s acquisition of Ciba, exhibition visitors in Asia Pacific met with the newly integrated Paper Chemicals team.
Speaking about BASF’s vision for the paper industry, Mr. EngSoo Chew, Group Vice President, Paper Chemicals Asia Pacific, said, “India is one of the fastest-growing markets in the paper industry. Combining the best of BASF and Ciba, the new BASF Paper Chemicals division now has the strength and scale to offer best-in-class technical service, supply reliability and innovation to our customers. We aim to be the partner of choice in the industry in Asia, with a sharp focus on adding value to our customers.”
Addressing BASF’s customers, Mr. Narayan Krishnamohan, Chief Executive Paper Chemicals at BASF India, said, “Helping our customers to be more successful is one of the guiding principles of BASF’s business strategy. With our comprehensive product range and combined technical expertise, we are confident that we can better serve our customers and form partnerships to help them grow.”