greenwashing - Papermart
Papermart

Tag : greenwashing

HEADLINE Interviews

Greenwashing: A Hindrance in the Path of Those Who Wish to Contribute to the Change

admin
In an era where consumers are becoming increasingly conscious of environmental issues, companies are quick to adopt the language of sustainability to attract eco-minded customers. However, not all claims of eco-friendliness are created equal. The practice of misleading consumers about the environmental benefits of a product or company is commonly......
Industry Watch Video Videos

Greenwashing: Misleading the Consumers

admin
Green marketing owes its existence to corporate environmental responsibility and the urgency about combating the issue of climate change. A business practice that takes into consideration consumer concerns about driving preservation and conservation of the natural environment, green marketing highlights the superior environmental protection features of a company’s products and......
News

Over 440 Companies Globally Remove Misleading Go Green Go Paperless Messaging

admin
Two Sides, a global non-profit promoting the sustainability of print and paper, continues to address misleading environmental claims made by some of the world’s largest corporations. July 9, 2019 Environmental claims such as “go green – go paperless” and “save trees” are regularly used by banks, telecoms, utilities, insurance companies......