MWV Consumer & Office Products, a leading manufacturer of planning and organizing tools, office products and school supplies, is partnering with Ballarpur Industries Limited (BILT) to distribute MWV Consumer & Office Products market-leading brands, including Five Star®, Day Runner® and Cambridge®, to retail and business- to-business customers throughout India.
Through the agreement, BILT will oversee the selling, marketing and distribution of MWV’s internationally recognized brands throughout India, and will work to broaden access for MWV products to the retail and non-retail distribution channels to meet the growing demands for Indian school and office products.
“The emphasis on education in India coupled with growing consumerism and local businesses has created strong demand for world-class tools and solutions that help students, consumers and professionals plan, organize and manage their lives,” said Joseph Forgiano, executive vice president, MWV Consumer & Office Products Emerging Markets Group. “MWV’s partnership with BILT gives us the opportunity to positively impact the local consumer to improve day-to-day living, learning and working conditions.”
“BILT is thrilled to be partnering with MWV to bring leading planning and organizing products to our customers,” said Yogesh Agarwal, COO, BILT. “As India continues to develop and consumer needs increase, access to solid productivity and organizing tools is imperative.”