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WWF India Case Study on Flipkart – Shrinking the Plastic World by Adopting Sustainable Practices

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WWF India case study on the Flipkart group showcases the larger collaboration by ecosystem partners is crucial to building a circular economy. Flipkart Group companies, including Flipkart and Myntra, have eliminated 100 percent single-use plastic packaging in their supply chain. February 21, 2022 Greater participation by private stakeholders and other......
Special Feature

PACKAGING SPOTLIGHT

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Myntra Achieves 100 Percent Plastic-free Packaging Delivery In an effort to reduce plastic waste, Myntra, India’s biggest fashion and lifestyle e-commerce giant had incorporated plastic-free packaging for its Big Fashion Festival. Taking its commitment to sustainability a notch above, Myntra has eliminated 100 percent single-use plastic in packaging. The measure......
Special Feature HEADLINE

Myntra: Initiating a Pathway for Seamless Adoption and Transition to Sustainable Packaging across the Value Chain

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Packaging offers a visible and tangible indication of our commitment to creating a sustainable ecosystem and moving towards a 100 percent elimination of single-use plastic is a major step and a significant milestone in the direction of sustainable practices. An integral part of Flipkart Group — Myntra is a major......
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Paper Mart Emagazine Aug-Sep Issue 2021

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Paper Mart’s Aug-Sep 2021 issue is now live. The Special Feature Special Feature article on Paper Packaging is now available to read. Check the exclusive interviews of Shree Krishna Paper Mills, Kuber Packaging Industries, Gayatrishakti Paper & Boards and latest news stories from pulp and paper industry....
News updates

Myntra Achieves 100 Percent Plastic-free Packaging Delivery

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Myntra steps up its sustainability game during its ongoing Myntra Big Fashion Festival by replacing bubble wraps, plastic cello tapes and polycovers with shredded materials and paper tapes/covers/boxes. October 13, 2021 In an effort to reduce plastic waste, Myntra, India’s biggest fashion and lifestyle e-commerce giant had incorporated plastic-free packaging......
News updates

Flipkart and Myntra Join Hands with Canopy to Advance Sustainability Efforts and Conserve Forests

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Flipkart and Myntra have collaborated with Canopy to support approaches and systems to eliminate the use of materials derived from ancient and endangered forests in its use of packaging, paper or man-made cellulosic fibers. July 22, 2021 Flipkart Group, India’s homegrown consumer internet ecosystem including Flipkart, and Myntra, one of......